Dinamiza.FAN

Grupo Cibernos | https://www.grupocibernos.com/

Platform Dinamization Gamification

Problem to be solved

The product Dinamiza.FAN, responds to the current needs of stores and catering and, therefore to the cities, which need to attract more buyers offering new experiences to the user. It includes functionalities such as Promotional Innovation, Ecommerce and Advanced Communication, Gamification, Induced Virality, Active Routes, Promotional Mobility or Interactive Digital Signage. Users can access to the platform and use it from any device.

Dinamiza.FAN is suitable for:

1. LOCAL ADMINISTRATION, to boost the local trade, hotels and places of tourist interest in the town.
2. RETAIL, to boost sales in telco chain store, restaurant franchises, cosmetics, etc.
3. TRADE AND ENTERTEIMENT. Indoor and outdoor: Soccer Fields, Ski Resorts, Shopping Centers, Congresses and Events, etc.

CITIZEN, BUYER AND VISITOR get access to Dinamiza.FAN by omnichannel: mobile application, social networks, active digital signage, etc.

Solution

Promotional innovation and loyalty: Manage offers, promotions, loyalty cards, etc. Reach customers and citizens through omnichannel.
Gamification: Manage active promotional contests.
Active routes: Define tourist and gastronomic routes, shopping routes, … including gymkhanas with objectives and rewards.
Fans: Design and implement marketing actions to promote induced virality.
Multi-Notifications, Global Search, My Activity. Facilitates user participation.
Surveys and forms. Motivate customers and citizens to participate in your continuous improvement.
Interact through digital signage announcements and promotions.
Promotional mobility. Incorporate transportation as a prescriber of parking use.
Training and awareness.
Entrepreneurship and employment dynamization

Success case. Results

FOR THE CITY:

Digitize your city.
Create a smart territory, measuring different parameters.
Establish a public-private collaboration framework.
Citizen participation. Suggestion forms and surveys.
All the services of a city.
Highlights places of tourist interest.
Information sheet for each site of tourist interest.

FOR COMMERCE AND HOSPITALITY:

Dynamize the commerce and hospitality geo-positioning the citizen and tourist attraction information.
Increase your in-store and online sales.
Omnichannel for citizen and tourist to know your nearby commerce for making it more dynamic.
Order delivery through integration with logistics platforms.
Promotion and qualification campaigns for omnichannel and gamification.
Catalogue and product self-management and Order Management.
Festive dates and events.
Suggestion forms for visitors.

FOR THE CITIZEN

Everything you need in one app: consult the list of participating stores, powerful search engine, geo-positioning, direct contact and evaluation of the commerce, daily offers and satisfaction enquiries, etc.
Designed for an exceptional user experience.
Online ordering.
Reservations and digital menu for the restaurant.
Search by keywords.
Position the stores closest to your current location.
Active Routes to reach points of interest with route incentives.
Mark places as favorites and phone alerts when you’re nearby.